How can it be? I am still amazed in this present climate that one company would allow you to walk out of their store to a competitor because the rules were you had to wait in a queuing system that meant it would be 2 hours, yes that’s right 2 hours to be served when there ...
Tag Archive: brand loyalty
How much do brands value you?
The first email in my inbox this morning said - you simply have to read this. So I did... In a nutshell it was a link to a blog by Paul McCrudden about a personal experiment he conducted where for 6 weeks he recorded the time and money he spent as a consumer of various brands ...
